RAINS

171 days. The average amount it rains in Denmark each year. Rains was crafted by this climate. Their waterproof styles designed to embrace it. Water runs through their story, their language, their products. Informed by one thundering truth: be ready and the rain won’t keep you inside. 

Based in Denmark, Rains is an outerwear lifestyle brand known for its conceptual yet functional design approach. Their collections feature a strong urban influence and a signature fabric identity—coated waterproof materials inspired by the brand’s first design, a contemporary take on the classic rubber raincoat. Rains embraces a neo-Scandinavian aesthetic with unisex collections, bringing their innovative, waterproof designs to consumers across four continents.